I like to think, create and make awesome happen—whether it be developing a digital strategy for a startup venture, designing a brand identity from scratch or translating a client’s vision into a visual reality. I approach projects (and life) intentionally and holistically and am not afraid to dive into gray area in order to find clarity. I value intuition and a design process where strategy and human interaction intersect.
I am an experienced art director, web/graphic designer and marketing strategist with a whip-smart aesthetic and solid work ethic. I have more than 15 years of experience working for a wide variety of boutique businesses, corporations and nonprofit clients. I have an established record of producing work that is authentic to my clients’ brands and relevant to the project’s goals.
My design range and skill set is broad. I easily maneuver from macro to micro and am equally comfortable developing a web strategy and supporting wireframes and user flows as I am designing a logo or film poster.
In 2006, I founded DVQ Studio, which grew from a home office graphic design gig into a full-service boutique communications shop. In this role, I provided vision and leadership for the firm and helped clients with strategy, art direction and interactive and graphic design. Focusing in nonprofits and businesses with a social purpose, I became adept at helping organizations dig deeper to develop genuine and effective brand experiences.
In addition to my design work, I am a singer, songwriter and guitarist with the indie pop band The Icicles. My music has been licensed in commercials for Motorola and Target, as well as several independent films.
Development of brand and marketing strategies including traditional and digital campaigns
Art direction (concept development, leading teams, project management)
Design of brand identities (logo, stationery, brand guidelines)
Graphic design of digital and print assets (brochures, packaging, signage, display, reports, banner ads, infographics)
Web strategy (information architecture, content strategy, wire framing, prototyping)
Web design and collaboration with developers to provide visual direction and digital assets (Photoshop files, UI kits, style guides)
Strategy, design and implementation of social media and email marketing campaigns
Digital marketing (digital strategy, content strategy, social media management, email blasts)
- Adobe CS (InDesign, Illustrator, Photoshop)
- PowerPoint, Keynote, Prezi
- Invision and OmniGraffle
- Knowledge of HTML & CSS
- Admin experience in WordPress, Drupal, Expression Engine
- Analytics (Google Analytics, Moz, MySEOTool)